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Making Movements

at the Millennium:

Cybermobilizing for Social Justice

Against Global Capitalism 1999-2000

 

 

 

 

Senior Honors Thesis for

the Law and Society Program

at the University of California at Santa Barbara

2000-2001

 

 

Professor Mary E. Vogel, Advisor

 

 

 

 

 

by Deborah L.

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ABSTRACT............................................................................................................................. II

LIST OF ACRONYMS......................................................................................................... IV

TABLE OF CONTENTS...................................................................................................... v


 

MAKING MOVEMENTS AT THE MILLENIUM:

CYBER-MOBILIZING FOR SOCIAL JUSTICE AGAINST

GLOBAL CAPITALISM, 1999-2000

Abstract

The demonstrations in Seattle in November 1999 against the World Trade Organization Millennial meeting took the world by surprise. People began to wonder what the WTO was, and how people dressed up as turtles found common ground with steelworkers as they tried to shut down the WTO summit.

Protest begins with sense of unfairness.  How does this arise?  NYU’s Tom R. Tyler suggests that if decisionmaking procedures are fair, people will accept the outcomes even if they disagree with them substantively.  Fair process then maintains a belief in the legitimacy of political institutions even when we oppose what they do.  My study is a deviant case analysis that replicates many questions from Tyler's work with this unique group, the citizens who found common ground in dissent at Seattle, and at subsequent actions. I probe their social characteristics, experiences and background to search systematically to see if Tyler's theory holds true for protesters -- and, if not, how they differ.  Specifically, I examine whether they differ from Tyler’s results in their response to political decisions they view as substantively unacceptable. Perhaps they are unlikely to accept procedural fairness as a substitute for just outcomes.

It seemed to me that maybe this was what made protesters more likely to question the legitimacy of political institutions. I drew on the rich data on the 1999-2000 protests from Seattle to D2K at the Democratic National Convention in Los Angeles. I explore some of the main characteristics of these recent protests against the backdrop of the Civil Rights movement, specifically, SNCC, the Student Non-Violent Coordinating Committee, the women's movement and the anti-War movement of the 1960s and 1970s.

Using participant observation of D2K organizing and protests, in-depth interviews with protesters and leaders of D2K and three participating groups, with more limited surveys of protestors, I used this mobilization as a laboratory to explore both the motivations of those who join protests and the structure and dynamics of movements today.  

 


 

List of Acronyms

 

A16—The protests held in Washington DC on April 15,16, and 17, 2000

ACLU—American Civil Liberties Union

BRU—Bus Rider’s Union (El Sindicato de Pasajeros)

CISPES—Committee In Solidarity with the People of El Salvador

D2K—the organizing group for the Los Angeles protests

DLC—Democratic Leadership Council

DAN—Direct Action Network

DNC—The “DNC” affinity group respondents

DNC—Democratic National Committee

DNCC—Democratic National Convention Committee

ENV— environmental activist respondents

FBI—Federal Bureau of Investigation

FTAA—Free Trade Agreement of the Americas (currently in negotiation)

GATT—General Agreement on Tariffs and Trade

GATS—General Agreement on Technology and Services

GSS—General Social Survey

IMF—International Monetary Fund

LAPD—Los Angeles Police Department

LAT—Los Angeles Times

LDF—Legal Defense Fund

LGBT—Lesbian, Gay, Bisexual and Transgendered

LU—Labor union respondents

MC—Free Mumia Coalition

MTA—Metropolitan Transit District

N30—The Seattle Protests against the WTO November 30, 1999

NICs—Newly Industrialized Countries

NIRA—National Industrial Recovery Act

NLG—National Lawyers Guild

NWRO—National Welfare Rights Organization

OSHA—Occupational Safety and Health Administration

NAFTA—North American Free Trade Agreement

SCADA—Southern California Americans for Democratic Action

SCFTN—Southern California Fair Trade Network

SDS—Students for a Democratic Society

SNCC—Student Non-violent Coordinating Committee

TNC—Transnational Corporation

WTO—World Trade Organization

 


 

 

 


TABLE OF CONTENTS

 

Abstract.. II

List of Acronyms. III

I.  INTRODUCTION... 1

The Reification of Capitalism: Imprinting a Social System Based on Private Interest. 2

Law’s Role in the Justification and Structure of Capitalist Globalization. 3

The Role of the Media in Reification. 6

The WTO: A Flashpoint for Consciousness-Raising. 8

The Mission of the WTO. 9

Emerging Critique of the WTO. 11

Research Questions. 12

II. REVIEW OF THE LITERATURE.. 13

Social Movement mobilization models. 13

Tyler’s Procedural Fairness Model. 14

The Structure and Dynamics of Social Movements. 15

The Faces of Activism: composition of social movements  16

Women’s Roles in Social Movements. 16

The Role of People of Color in Social Movements. 16

Institutional Response to Dissent. 17

III.  Methodology.. 17

Data Collection Modes. 17

The Qualitative Method of Data Collection. 17

Quantitative Data Collection. 18

Operationalizing and Data Collection.. 18

Ethnography. 19

Interview and Survey Protocols. 20

Respondents. 21

Pilot Study. 22

IV.  Mobilization... 22

The Rise of Critique. 22

Mobilizing Disparate Social Groups into a Movement. 25

Consciousness Raising. 29

V.  MEDIA’S CHANGING ROLE IN TODAY’S mOVEMENTS. 33

The Role of the New Media in Today’s Movement. 33

Media Framing and Radicalization. 36

VI.  The Structure and Dynamics of Counter-Hegemonic Groups  42

Participants in D2K. 42

Characteristics. 42

Views of Participants in D2K. 44

Consensus and Conflict. 50

Racial Dynamics in Today’s Movement. 52

VII.  Institutional Response to Dissent.. 56

Strategizing to Marginalize. 56

Repression on the Street. 58

VIII.  Conclusion... 69

BIBLIOGRAPHY.. 72

Indexed Bibliography.. 77

TABLE OF FIGURES. 80

NOTES. 101

 

 


 

MAKING MOVEMENTS AT THE MILLENNIUM:

CYBER-MOBILIZING FOR SOCIAL JUSTICE AGAINST

GLOBAL CAPITALISM, 1999-2000

 

I.  INTRODUCTION

            According to the seventeenth-century philosopher John Locke, governments exist via the tacit consent of the governed. The idea of tacit consent means that members of a polity accept both the benefits and obligations of that polity.

The difficulty is, what ought to be looked upon as a tacit consent, and how far it binds, i.e., how far any one shall be looked on to have consented, and thereby submitted to any government, where he has made no expressions of it at all.

And to this I say, that every man, that hath any possessions, or enjoyment, of any part of the dominions of any government, doth thereby give his tacit consent, and is as far forth obliged to obedience to the laws of that government, during such enjoyment, as any one under it; whether this his possession be of land, to him and his heirs for ever, or a lodging only for a week; or whether it be barely travelling freely on the highway; and in effect, it reaches as far as the very being of any one within the territories of that government (Locke, Second Treatise, Section 119).

 

Thus, tacit consent is subjective acceptance that legitimates government.  In the view of those who work for social justice in our own millennial era, government allows those who exploit society to exercise control over it and fail in their obligations. This leads some social justice activists to view government itself as illegitimate, as it has abdicated state power to corporate influence.  These activists withdraw their subjective acceptance of a government controlled by those who fail to fulfill the obligations they incur while enriching themselves.  As this consciousness grows, activists begin to mobilize.  The most visible manifestation of this mobilization is protest.

            How might these activists come to conclude that such abdication of power or undue influence on state decisions was unfair? In 1994, social psychologist Tom R. Tyler, then at UC Berkeley, concluded from one of his studies that societal dynamics existed that prevented such radical critique. He found that citizens accept governmental outcomes they viewed as unfair if they considered the procedures under which they were decided to be fair and balanced. A majority of Tyler’s respondents concluded that if fair processes were observed, laws should be followed and government should be considered legitimate. The central question I asked in this paper is: how do activists conclude that outcomes are not fair, refuse to give tacit consent, and move to proactive mobilization and protest?

            One concrete expression of the refusal of tactic consent manifested at the protests against the World Trade Organization (WTO) in Seattle, Washington in late November of 1999, which took the world by surprise. Beforehand, Americans knew little or nothing about the WTO, formed in 1995 to lower barriers to international trade. When 50,000 people appeared on the streets of Seattle to disrupt the WTO summit, America began paying attention. The seriousness of the activists’ commitment was tested as tear gas, beatings, and arrests ensued. Then, on April 16, 2000, 30,000 people arrived in Washington, D.C. to disrupt a meeting of the International Monetary Fund (IMF). The United States had not seen protests on this scale, with a comparable use of police force, since the 1960s. The discovery that a group was planning a protest of similar scale at the Democratic Party National Convention in Los Angeles, during August of 2000, prompted my research project on this new wave of protest. “D2K” signifies the action planned at the Democratic National Convention held during August 14 to August 18, 2000, in downtown Los Angeles.  D2K is a play on the ubiquitous term used to describe the Millennium, Y2K. For a year and a half, the contours of this new activism were probed via participant-observation, interviews, and surveys.

In spirit, the movement echoed observations of Herbert Marcuse in Repressive Tolerance. If we believe that objective truth exists, history is an inconstant struggle toward that truth. One message of this truth, borne out by the struggles of the Civil Rights Movement, taught us that we, as a society, are rewarded with a higher quality of life when more of us achieve equality.   As life chances for people of color improve, their cultural and scholarly contributions, invisible earlier in our history, enrich our lives. In this way, social progress and increasing human rights benefit society on a broad level.

 

The Reification of Capitalism: Imprinting a Social System Based on Private Interest

 

In recent years, the dominant modes of corporate globalization, including privatization and the lending requirements of the World Bank and the IMF, have produced many unfortunate setbacks to social progress.   Capitalist globalization, in weakening national sovereignty by imposed privatization requirements, also lowers the living standard of significant segments of the world population.[1]  Until recently, the effects went largely unnoticed here in America except by the victims and their families.   Movements against capitalist globalization expanded, however, in other countries.  The Zapatista uprising in Chiapas, Mexico, is one recent example. 

To a large extent, the Zapatista uprising is simply the latest in a centuries-long series of violent confrontations between the indigenous peoples of the region and the expanding economic appetites of Mexican elites. [A]s the population grows, wages drop and multinationals gain access to Chiapas, so the PRI's ability to play the middleman has diminished. The final straw for Chiapas was the NAFTA accord, which flooded the Mexican market with cheap American corn, destroying one of the last sources of cash available to poor farmers. On January 1, 1994, the day NAFTA went into effect, the Zapatista Army for National Liberation took the world stage.[2] 

 

The Zapatistas, suffering the effects of the global capitalist enterprise in their homeland, served as a rallying point for a growing international movement against the mythology of the neo-liberal idea that globalization raises the living standards of all who participate.   A sociopolitical event with a similar trigger, the Sandinista uprising in El Salvador circa 1980s, proved to be a consciousness-raising event with profound implications for this new movement.

The difficulty of developing a critique of corporate globalization becomes apparent when one considers that capitalism as a self-justifying ideology has become reified in American consciousness.  In contrast to the political structures of many developing countries, the idea that prosperous corporations benefit the average person has become a dominant ideological tenet in the United States. Beginning with Supreme Court rulings early in this century, law has endowed corporations with the same rights as natural persons.  Corporations also benefit from legal protections that allow them latitude to operate in an amoral manner if they so choose.  Corporations are accorded great leeway in pursuing profit by the legal fiction of the corporate body, bearing the rights of natural persons, with additional protections that assure near-immortality while insulating management from criminal acts.  As the members of movements such as the Zapatistas have done, dissidents here in the U.S have grown to view the unchecked power of transnational corporations as injurious to the public good.  This level of consciousness often leads to the opinion that government policies and laws that favor corporations over other human concerns brings governmental legitimacy into question.  Further, dissidents query the role of “the media” as purveyors of the dominant rhetoric rather than neutral observers and reporters of events. 

In analyzing the genesis of the reification of capitalism, in Habermas and the Public Sphere, Craig Calhoun described the primary contribution of capitalism to the development of the bourgeois public sphere. During the eighteenth century, private property rights became conflated with the right to privacy (Calhoun 15). The public good in this way becomes the private, subordinate to private property interests.  In this manner, people who control means of production have obtained a “natural” right to use this property as they see fit to enrich themselves, and any affiliated stakeholders.  “Conceptually, it was crucial that the laws of the market were seen as a natural order.”  He maintained that the constitutional states emphasized civil rights that appeared to subjugate the public sphere to the private sphere, so that the public sphere was neutralized in regard to power and domination. (Calhoun 16).  This naturalistic image of civil society belied the key role of government in its own creation.  In other words, the views of capitalist elites reinforced the rights of property over the rights of human beings to the degree that human rights never gained ideological credibility.  Thus, property rights are viewed as “more equal” than human rights, and thus more natural. 

If the laws of the market are viewed as natural, it does not seem surprising that Americans on the whole have decided that private markets, mythological and naturalized, are the solutions to all public problems.  As a bystander at D2K who opposed the new social movements stated, “Capitalism is just common sense.”[3]  The legal system maintains this view with the support of “the media,” who enjoy projecting the image of fairness and balance while working within a system that works against both of these concepts.  If capitalism were indeed a beneficial social system this media support of reification could be considered support of the public good.  Evidence exists that argues against this idea.

 

Law’s Role in the Justification and Structure of Capitalist Globalization

 

Law naturalizes corporate power.  Art Wolfe, a legal scholar, described the inequality of power between the corporation and the individual.  The corporation is treated as an individual in law when convenient, but the similarity ends there.[4]  For example, corporations are essentially immortal.  Corporations cannot be jailed for violations of the law.  No “Three Strikes” laws apply to corporations.  Seldom do executives of corporations serve prison time for even the most heinous crimes.  Wolfe uses the term the “capitalist paradigm” to describe “the fundamental beliefs that teachers, scholars, public policy commentators, politicians, and others who speak and write about our American brand of economics and law espouse.  It also refers to the training process through which most of us who participate in our economic and legal system gain our place in the economy (Wolfe 31).”  For Wolfe and many others, the Lockean tenet of individual self-interest leading to the public good has evolved into the capitalist paradigm.

 

The limits set by individualism are clear: events that escape the control of individual choice and will cannot coherently be encompassed in moral calculation.  But, that means that much, if not most, of the workings of the independent American political economy, through which individuals achieve or are assigned their places and relative power in this society, cannot be understood in terms that make coherent sense (Wolfe 596).

 

Due to this definition of self-interest as a public good, corporations have evolved without a sense of community.  This means that on the broadest level, these institutions that have been legally endowed with more rights and privileges than natural human beings have no civic responsibility.  A commitment to the best possible quarterly per-share earnings figures precludes such responsibility.  Nevertheless, under pressure from citizens, corporations now attempt to project a friendlier image.  For example, a new phenomenon in public relations, greenwashing, aggressively conveys the image that corporations do in fact care about people and our environment.[5] 

Michael Moore, the labor activist and pundit, maintains in his book, Downsize This, that nowhere in the American constitution are stockholders given rights.  Gabel and Feinman, two legal scholars, disagree, stating that in the Supreme Court decision Lochner v. New York, 198 US 45 (1905) [6] and its progeny, that contract law in relation to the purchase of the labor of human beings was imbedded in our legal structure as a Fourteenth Amendment right.  The purchase of labor became a protected right under that ruling. 

The general right to make a contract in relation to his business is part of the liberty protected by the Fourteenth Amendment, and this includes the right to purchase and sell labor, except as controlled by the State in the legitimate exercise of its police power (Lochner).

 

Gabel and Feinman assert that this ruling transformed the work of human beings into a commodity.  It follows that human beings themselves become commodified.  We are “consumers,” “costs of production,” and “dead wood.[7]  The results of this commodification have had powerful consequences for society, contributory to the reification of the interests of private individuals as commensurate with public good.   “Contemporary capitalism is a coercive system of relationships… with contract law as a legitimating ideology…  The central point to understand is that contract law today constitutes in large part an elaborate attempt to conceal what is going on in the world.”[8] 

            How is this accomplished by legal structures?  Gabel and Feinman argue that contract law in the twentieth century has evolved from its original purpose, the regulation of agreements between individuals, to an instrument that “retains the legitimating features of private agreement while effectuating the regulatory and stabilizing component that is a central principle of the contemporary economy (505).”[9]  The regulatory coordination that supports capitalism in the United States, and the continued pressure to lower the social safety net, is exemplified by the lack of enthusiasm in Congress for the Workplace Preservation Act, House Bill HR 987.[10]    Susan Hall Fleming, an OSHA spokeswoman, said she knew of no business group that has endorsed the proposed ergonomic standards. But she said that is not surprising. “They prefer no regulations to any regulations at all.”  Businesses take a stand that government regulation of any sort impinges on their rights.  One of the subjects of this study pointed out that the argument against business regulation might be countered with the example that people are not allowed to set up storefronts to sell cocaine by government law.  He also observed that the structure of capital has been unable to survive without government aid and protection.[11]  Although outside the scope of this study, an investigation by Time Magazine in 1998 showed the effects of corporate welfare.[12]  The study concluded that corporate welfare insures corporate profit while subsidizing job flight. 

The rise of this coordinated capital economy is supported by law’s ability to transform the ideals of “freedom and equality” and “freedom of contract” into a new image.  This new view, while retaining the legitimating power of the older image, translates into ideological engines that accustom the public to view the goals of corporations as similar to their own.  As an example, millions of Americans consider the Dow Jones average[13] an indicator of their own financial well being.  Rather, stock market gains benefit few.  The top one percent received 42 percent of the gains in the market in 1997.[14]  The advantages of broadened stock ownership to the dominant interests in society are touted in a report to Congress from the Joint Economic Committee Study. “[I]t is suggested that broadened stock ownership can erode class conflict, for as capitalism expands, a lot of ‘them’ can become ‘us.’  It [stock ownership] brings us all together as stakeholders-in-common.”[15] The report further notes that this increases self-interest.  The cynical observer might note that this increase in self-interest has no substantive benefit to those in lower socioeconomic classes.  It takes disposable income to enter the stock market, and a considerable investment in time to develop the skills necessary to make good stock transaction choices.  Educated people are far more likely to successfully trade in stocks[16].  This becomes another mechanism to widen the income gap, while providing chimerical hopes of riches to the less fortunate.  Thus, stock market investment becomes a tool to increase the hegemonic percolation of the values of elites through the layers of class.  This attenuates the interests of people in collective well-being and collective action.  It enhances a system where self-interest becomes paramount.  If a corporation that one invests in conducts business in an amoral or unethical manner, it is easy for a stockholder with no management connection to claim a lack of knowledge or interest in such amoral or unethical behavior.  This mode of thought serves the interests of transnational corporations.  They remain free to exploit people and natural resources with no effective legal hindrance as long as they remain profitable. 

Corporate disasters that linger in the collective mind of society include the Challenger space shuttle, Bhopal, and the Exxon Valdez, for which no corporate executive served prison time.  Many significant but less publicly traumatic acts occur too regularly for the comfort of social justice activists.  Although collections of this information have been difficult to obtain in the past, as the Justice Department does not appear to keep statistics on economic crime as it does for street crime, sources have become available on the Internet.  The Corporate Predators website documents what they title “the top 100 corporate criminals of the 1990s.” Many corporations respected by Wall Street, and thus by the American public, pay tens or hundreds of millions of dollars in criminal fines yet still continue to violate laws.  The Corporate Predators site calls these “recidivist” corporations.[17]   Violating the same laws repeatedly, and paying huge fines, must be profitable enough that behaviors are not changed.  The legal paradigms that that allows this gross criminality provide a basis to analyze the growing power of transnational corporations in capitalist globalization.  As policies that favor privatization of services and goods grow in favor, members of the middle class as well as those members of society whose life chances condemn them to poverty are increasingly in agreement regarding the illegitimacy of government.  Much of this growing consciousness has arisen from the massive layoffs and job flight that began to occur in the late 1970s and 1980s (Newman).

The corporate operational mode consists of meetings of boards of directors behind closed doors.  In the same manner, the World Trade Organization has administered its charter in a manner that appears undemocratic, via closed sessions and autocratic decisionmaking processes, since its inception in 1995.  This undemocratic process has increased the concerns of those who are convinced that the ideology of free-market capitalism dominates governmental policy at all levels.  In the background, governmental policy serves to promote corporate interests against those of unions, unorganized workers, and average citizens.  Rather than the economics construct of the “invisible hand” regulating supply and demand, anti-corporate activists see an “invisible 800-pound gorilla” controlling supply and manipulating demand.  The WTO appears to use its mandate to impose corporate will upon the citizens of nations. 

According to Ralph Nader, “the philosophy allegedly behind the globalization agenda is that maximizing global economic deregulation will in itself result in broad economic and social benefits.”  The case of China-U.S. relations shows that the real goal of international policy is maximizing short-term profit.  When, in 1994, human-rights issues were at stake, China’s most-favored-nation trade status continued.  However, in 1995, when property rights were endangered, “McDonald’s lease and Mickey Mouse’s royalties were cause for $1 billion in threatened U.S. trade restrictions against China” (Wallace and Sforza 9).  In the view of Nader and important scholars such as Noam Chomsky, the moral stance of the United States in relation to other nations seems uncannily tied to its economic interests.  Chomsky wrote in a pamphlet entitled The Umbrella of U.S. Power: The Universal Declaration of Human Rights and the Contradictions of U.S. Policy, that the U.S. government makes a practice of condemning countries who adhere to portions of the Universal Declaration (UD) while eschewing others.  He documented, throughout this work, that the U.S. does the same thing, eschewing portions of the UD that do not conform to the individualist ideology that supports a capitalistic globalizing system.  The UD condemns slavery and involuntary servitude, as one example.  The use of prisoners to perform labor for corporations here in America has resulted in little outcry.  As a matter of fact, the United States is allowed to export prison-made goods, while China received sanctions for the same action (Chomsky 48).[18]  This situational morality leads observers such as Chomsky to see the government as illegitimate in its equivocal positions on human rights and its emphatic support of corporate demands as exemplified by most of the rulings of the WTO and similar trade organizations.

The Role of the Media in Reification

Despite the media posture of neutrality, all media in the United States is controlled by the elite owners of media corporations. This contrasts to the situation in most other Western countries, wherein some media continues to be operated or supported by the state, such as the BBC in England, which allows for a degree of independence from programming decisions that do not depend on a view to the “bottom line.”   Such independence is difficult to maintain in a global corporate media world.  The increasingly transnational media supports the naturalistic view of markets, which helps explain the reification of capitalism.  As of 1997, nine transnational corporations controlled most major media.[19]  In Manufacturing Consent, Herman and Chomsky developed the construct of successive filters that prevent important news from reaching the public.  These filters allow the views of the nine owners of major media to shape the news.  This allows establishmentarian views to exert extraordinary influence that shape the public understanding and evaluation of events.[20]  Following Gramsci, in this way views of the elites percolate through layers of class due to this media concentration, so that narrow ideology assumes hegemonic power.  Examples of this media filtering abound, especially in relation to and accelerating with political dissent, beginning with Seattle and continuing through the protest cycle.  The effect of media filtering has multi-faceted consequences for protest movements.

Additional media theory may help clarify this issue.  “Gatekeeping” describes the function of corporate media in “mediating the world” for our consumption, rather than our critical reflection.  W. L. Bennett’s 1988 book News, the Politics of Illusion agrees with Herman and Chomsky that the American mass media “to an important extent, regulate the content of public information and communication in the U.S. system.” [21]  News events are “framed” and predigested for the public, rather than presented in the context of a balanced view of the facts that would allow evaluation of the meaning of the news by citizens.

As well as regulating content, news is shaped by situating in selective context.  Gregory Bateson coined the term “frame analysis” to identify a method by which the shaping of a news item may be determined.  Reporters search for frames to situate a story in an easily-assimilated context, generally conforming to dominant cultural viewpoints.  Erving Goffman applied the concept of frame analysis to segments of information he called “strips.”  These “strips,” taken out of context, provide rich material for distortion (Bennett).  As a reporter applies a frame, an analysis or judgment of a news item occurs.  Further judgment occurs when an editor reviews the item.[22]  This is important to the reification of capital as well as shaping institutional response to dissent.  Media framing, strips, and editorial decisions may heighten tensions and even justify the use of force against citizens engaged in legal protest activities.   

The coverage of the protestors in Los Angeles followed a pattern seen in the past.  According to Chip Berlet, an author who writes on the politics of the extreme right-wing in America, “countersubvers